Resource Knowledgebase
Sharing innovative and engaging ideas from throughout the entrepreneurial ecosystem. Find stories, tools, research, videos, podcasts and other content curated for those whose work supports women entrepreneurs in Canada.
Funding & Finance
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Exchange, Expand, Explore…EXPORT! Financing international expansion and risk mitigation strategies, Sponsored by EDC
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Help Your Clients Overcome Underearning, with Dr. Moira Somers
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Investing in Women: The Stacy’s Rise Project Panel
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Investor Pitch Building Foundations – Women in Pitching Webinar
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Pricing Strategy for Business Advisors Webinar
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The Trauma of Money, Presenter Chantal Chapman
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Unlocking Great Value Proposition Session #1 / MJ Lévesque
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Unlocking Great Value Proposition Session #2 / MJ Lévesque
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Unlocking Great Value Proposition Session #3 / MJ Lévesque
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Unlocking Great Value Proposition Session #4 / MJ Lévesque
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Unpacking Perceptions of Debt, with The Finance Cafe
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WEOC Café: Is “woman” an inclusive term?
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WEOC Presents: Investor Pitch Foundations with Paul Brassard
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WEOC Presents: Value Propositions During Times of Change with MJ Levesque
ExportHUB
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Developing an IP Strategy – Presented by WEOC & CIPO
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Exchange, Expand, Explore…EXPORT! Financing international expansion and risk mitigation strategies, Sponsored by EDC
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IP and Traditional Knowledge – WEOC & CIPO
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IP for Women Entrepreneurs – WEOC & CIPO
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Supporting Women Entrepreneurs Preparing for Export – Market and Research Launch Strategy
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WEOC Café: Is “woman” an inclusive term?
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WEOC Presents: Cross-Border Perspectives, LGBTQ+ Perspectives on Supplier Diversity
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WEOC Presents: Cross-Border Perspectives: BIPOC Perspectives on Supplier Diversity
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Why IP Matters – WEOC & CIPO
Marketing & Branding
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Easy Hacks for Better Social Media, SEO & Email Marketing 2023 / WESK
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Creating and Optimizing Your Client’s Facebook Business Page: Adding or Updating Your Client’s Info Page Video
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Creating and Optimizing Your Client’s Facebook Business Page: Create a Facebook Page
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Creating and Optimizing Your Client’s Facebook Business Page: Facebook Page Settings
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Creating and Optimizing Your Client’s Facebook Business Page: Optimize Your Client’s Facebook Page
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Developing an IP Strategy – Presented by WEOC & CIPO
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Get More Clients with Your Digital Marketing Strategy, WESK
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IP and Traditional Knowledge – WEOC & CIPO
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IP for Women Entrepreneurs – WEOC & CIPO
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Online Marketing and Branding Foundations for Business – Brand Voice and Tone
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Online Marketing and Branding Foundations for Business – Branding
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Online Marketing and Branding Foundations for Business – Defining a Target Audience
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Online Marketing and Branding Foundations for Business – Module Intro
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Online Marketing and Branding Foundations for Business – Tapping into Online Conversations
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Online Marketing and Branding Foundations for Business – The Marketing Funnel
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Online Marketing and Branding Foundations for Business – Channel Strategy
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Online Marketing and Branding Foundations for Business – Digital Marketing Terms and Definitions
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Online Marketing and Branding Foundations for Business – Recap
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Setting Your Compass – Cate Friesen
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Social Media Strategy – Amplifying Messages with Hashtags
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Social Media Strategy – Community Building and Management
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Social Media Strategy – Content Creation Tools and Strategies
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Social Media Strategy – Insourcing versus Outsourcing
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Social Media Strategy – Key Metrics to Track #1
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Social Media Strategy – Key Metrics to Track #2
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Social Media Strategy – Module Introduction
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Social Media Strategy – Paid Advertising
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Social Media Strategy – Recap and Takeaways
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Social Media Strategy – Social Media Automation
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Social Media Strategy – Social Media Platform Overviews and Content Guide
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The Entrepreneurial Benefits of Self-Publishing
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The Entrepreneurial Benefits of Self-Publishing
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Understand the Facebook Algorithm to Create and Schedule Posts – Best Practices for Engaging Facebook Posts
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Understand the Facebook Algorithm to Create and Schedule Posts – Guiding Your Clients Through Content Creation
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Understand the Facebook Algorithm to Create and Schedule Posts – How the Facebook Algorithm Works
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Understand the Facebook Algorithm to Create and Schedule Posts – How to Create and Schedule Posts
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Understand the Facebook Algorithm to Create and Schedule Posts – Mobile Scheduling
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Web Writing and Usability Foundations for Business – Content Usability Foundations
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Web Writing and Usability Foundations for Business – Core Website Pages and Navigation Design
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Web Writing and Usability Foundations for Business – Module Introduction
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Web Writing and Usability Foundations for Business – Recap and Review
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Web Writing and Usability Foundations for Business – Writing Web Copy that Converts
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WEOC Café: Is “woman” an inclusive term?
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WEOC Presents: Value Propositions During Times of Change with MJ Levesque
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Why IP Matters – WEOC & CIPO
Operations
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Building Safe Spaces for Women Entrepreneurs, with Nikki Thibodeau
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WEOC Café: Is “woman” an inclusive term?
Skills & Tools
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Advanced Zoom Meeting Options Video
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Conflict Resolution for Business Advisors with TLC Section #1 – Penny Tremblay
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Conflict Resolution for Business Advisors with TLC Section #2 – Penny Tremblay
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Conflict Resolution for Business Advisors with TLC Section #3 – Penny Tremblay
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Conflict Resolution for Business Advisors with TLC Section #4 – Penny Tremblay
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Conflict Resolution for Business Advisors with TLC Section #5 – Penny Tremblay
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Conflict Resolution for Business Advisors with TLC Section #6 – Penny Tremblay
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Conflict Resolution for Business Advisors with TLC Section #7 – Penny Tremblay
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Conflict Resolution for Business Advisors with TLC Section #8 – Penny Tremblay
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Engage! Online Essential Facilitation Skills with Cate Friesen: Module 1 – When Online Gatherings Work Video
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Engage! Online Essential Facilitation Skills with Cate Friesen: Module 2 – Connecting with the Fiery Purpose Video
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Engage! Online Essential Facilitation Skills with Cate Friesen: Module 3 – Systematic Rotation Part 1
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Engage! Online Essential Facilitation Skills with Cate Friesen: Module 3 – Systematic Rotation Part 2
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Engage! Online Essential Facilitation Skills with Cate Friesen: Module 4 – Cycle of Engagement
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Hiring with Confidence Video / Lisa Isaac
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Recording Zoom Meetings Video
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Shaping Up Your Sleep Habits
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Top Sales and Networking Habits – Session #1 Video
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Top Sales and Networking Habits – Session #2 Video
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Top Sales and Networking Habits – Session #3 Video
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Top Sales and Networking Habits – Session #4 Video
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Top Sales and Networking Habits – Session #5 Video
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Top Sales and Networking Habits – Session #6 Video
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Video – Having Difficult Conversations / Lisa Isaac
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WEOC Café: Is “woman” an inclusive term?
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WEOC Presents: Investor Pitch Foundations with Paul Brassard
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Working with Family Video / Lisa Isaac
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Zoom for Effective Virtual Meetings Video
Collaboration
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Building Safe Spaces for Women Entrepreneurs, with Nikki Thibodeau
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Connecting to Rural Women with Penny Tremblay #1
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Connecting with Rural Women with Penny Tremblay #2
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Video Interview with Elaine Froese
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WEOC Café: Is “woman” an inclusive term?
Webinar